Founder & CEO DirectYourBookings
Alessandro Crotti was born and raised in the world of Hospitality. In 2010, he decided to move from working IN hotels to working FOR hotels, combining his greatest passions: Revenue Management, Hotel Distribution and E-Commerce.
An enthusiast of technologies linked to the world of Internet, and even more of strategies. Alessandro has spent the last 10 years helping independent hotels around the world to manage their online distribution and, in particular, has spent the last 3 and a half years creating, testing and optimising RevANALYTICS, a data tracking system that can be adapted to any booking engine, allowing you to combine classic marketing data with revenue data.
Direct Your Bookings™, of which he is Founder and CEO, is the ultimate result of the powerful combination of what Alessandro defines as "the 4 Pillars of a Successful Hotel": Branding, Marketing, Distribution, Revenue.