I think the best way to describe myself is as a “practical dreamer” – a dreamer with his feet on the ground.

Finding the positive side of things and sharing this vision I have of the world with others always comes naturally to me. I love what I do!

The most recurrent word pronounced when others speak about me seems to be “passion”.

For forty years I have been living in other people’s trips. I always try to minimise situations both at work and in everyday life. The recreational aspect is always important to me.

People are in the centre! Introduce yourselves in just a few lines. What you are like in life…

Discounted Early Booking rates until 31/12 and Young People for people aged Under 26. Among the new entries: the Tuscany Ticket dedicated to Tuscan companies.

Da Online a Onlife: BTO2020 indagherà su come le nuove tecnologie ci rendono sempre più connessi e smart ma al tempo stesso dipendenti dal digitale.

Being “Smart” in tourism means providing innovative digital services that can improve the experience of travellers, the management of destinations, the management and marketing of companies in the sector.

This format, which over the years has promoted highly innovative themes for the tourism sector, offers everyone who has always followed them, a generous range of training “nuggets” that can be useful for day-to-day work in the hospitality sector.

From Display & Search marketing, with focus on Metamotors, to Content Marketing, putting the accent more on the strategy than on the channel. You will also find the fundamentals of SEO, Email, Instagram and Facebook Advertising, as well as various moments dedicated to Data Analytics and the study of metrics.