Program
Use the filters for the advanced search on programs
BTO 2020 | TRAVEL ONLIFE
DAY ONE - WEDNESDAY 12 FEBRUARY 2020
A/R feedback and control in 2020: From reviewer to reviewed
In the logic of an increasingly customer-oriented market, in which the Customer is always at the heart of everything, numerous booking…..
Elena Farinelli Io Amo Firenze
James Kay Tripadvisor
Mauro Turcatti Airbnb
REWIND 
Post-Thomas Cook distribution
The failure of the longest-running TO in the world still echoes in our present.
Where did its 19 million annual customers…..
REWIND “Tradition is a successful innovation”
Starting with a quote by Oscar Wilde, we will tackle the topic of the link between tradition and innovation for chefs….. Read more »
Paolo Vizzari Narratore gastronomico
Carlotta Perilli Ristorante [bu:r]
Nadia Afragola Giornalista, Copywriter, Social Media Manager, Digital Pr, Content Creator
REWIND What is the recipe for success in food and wine tourism?
Starting with the domestic situation, we will look at what has been achieved in Scotland, with the distilleries and the integrated…..
Fiona Richmond Scotland Food & Drink
Pauline Versace Cité du Vin, Bordeaux, France
REWIND Foundations for healthy and sustainable tourism. The experience of Airbnb and Travel Foundation
How to help destinations to implement sustainable projects over time?
The well-being of a destination starts from within. Virtuous projects attract…..
Giancarlo Piccirillo
Tommaso Goisis Airbnb Italy & South East Europe
Julie Middleton The Travel Foundation
REWIND Suspended tents, chic hermitages and design tree houses: when hospitality “makes a destination”
According to a study by Wyndham Destinations, 22% of a sample of people interviewed would buy a trip based on its…..
Kent Lindvall Tree Hotel
Alex Shirley-Smith Tentsile Experience Camps
Paolo Scoglio THE NEST
REWIND Smart China
BTO 2020 | TRAVEL ONLIFE
DAY TWO - THURSDAY 13 FEBRUARY 2020
Rainbow Opportunities
LGBT market potential in tourism. Training, marketing and successful realities.
..
Clark Massad IGLTA
Alessio Virgili Sonders & Beach
REWIND AI Human Intelligence: Conversational Strategies. That is, how will we think when we no longer need to think?
Conversational technologies, whether vocal or via chat, partially or fully automated, have become our standard way of interacting and we often…..
REWIND Personalization at scale
Winning new market shares for the big travel brands is not easy.
For this reason, we try to capitalise on the…..
Simone Papa Marriott International
Séverine Obertelli Lifestyle Coaching and Travel Consultancy
Neville Graham BWH
Stéphanie Dartevelle Accor
REWIND Facial recognition in tourism
Facial recognition in tourism: from airlines to hotels, recognition on a biometric basis is increasingly used and is spreading in public…..
Stefano Quintarelli Imprenditore Informatico
Patrizia Leonarda Feletig Associazione Copernicani
REWIND The immaterial experience of art and digitisation. Opportunities for tourism operators
The process of digitising the cultural heritage of Italian cities and museums is a great opportunity to build innovative itineraries and…..
Benedetta Masolini SPACE SPA
Marcello Carrozzino Scuola Superiore Sant’Anna
Gian Paolo Rossi Università degli Studi di Milano
REWIND Online restaurant reservations
Online restaurant booking is growing fast, both in the world and in our country. Technology helps the customer and promotes further…..
Giulia Eremita BTO 2020
Andrea Arizzi The Fork
Adrian Valeriano OpenTable International Ltd.
REWIND Transforming Destination Marketing through user-generated content: From MyHelsinki to Crowdriff, increasingly creative and visual proposals
Personalisation and peer-to-peer approach: travellers today are increasingly influenced by user-generated content, considered more authoritative and empathetic than official sources.
57%…..
REWIND 
