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BTO 2020 | TRAVEL ONLIFE
DAY ONE - WEDNESDAY 12 FEBRUARY 2020
09:00
10:00
In Inglese\Italiano
A/R feedback and control in 2020: From reviewer to reviewed
In the logic of an increasingly customer-oriented market, in which the Customer is always at the heart of everything, numerous booking…..
Marco Bianciardi Hotel Athena
Elena Farinelli Io Amo Firenze
James Kay Tripadvisor
Mauro Turcatti Airbnb
Elena Farinelli Io Amo Firenze
James Kay Tripadvisor
Mauro Turcatti Airbnb
REWIND 
11:00
In English
Post-Thomas Cook distribution
The failure of the longest-running TO in the world still echoes in our present.
Where did its 19 million annual customers…..
REWIND 14:00
15:00
In English
What is the recipe for success in food and wine tourism?
Starting with the domestic situation, we will look at what has been achieved in Scotland, with the distilleries and the integrated…..
Roberta Garibaldi Esperta di turismo enogastronomico
Fiona Richmond Scotland Food & Drink
Pauline Versace Cité du Vin, Bordeaux, France
Fiona Richmond Scotland Food & Drink
Pauline Versace Cité du Vin, Bordeaux, France
REWIND 16:00
17:00
BTO 2020 | TRAVEL ONLIFE
DAY TWO - THURSDAY 13 FEBRUARY 2020
09:00
10:00
11:00
In English
Personalization at scale
Winning new market shares for the big travel brands is not easy.
For this reason, we try to capitalise on the…..
Andrea D’Amico booking.com
Simone Papa Marriott International
Séverine Obertelli Lifestyle Coaching and Travel Consultancy
Neville Graham BWH
Stéphanie Dartevelle Accor
Simone Papa Marriott International
Séverine Obertelli Lifestyle Coaching and Travel Consultancy
Neville Graham BWH
Stéphanie Dartevelle Accor
REWIND 12:00
14:00
15:00
In English
Online restaurant reservations
Online restaurant booking is growing fast, both in the world and in our country. Technology helps the customer and promotes further…..
Roberta Milano BTO 2020
Giulia Eremita BTO 2020
Andrea Arizzi The Fork
Adrian Valeriano OpenTable International Ltd.
Giulia Eremita BTO 2020
Andrea Arizzi The Fork
Adrian Valeriano OpenTable International Ltd.
REWIND 16:00