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BTO 2020 | TRAVEL ONLIFE
DAY ONE - WEDNESDAY 12 FEBRUARY 2020
09:00
10:00
In Inglese\Italiano
A/R feedback and control in 2020: From reviewer to reviewed
In the logic of an increasingly customer-oriented market, in which the Customer is always at the heart of everything, numerous booking…..
Marco Bianciardi Hotel Athena
Elena Farinelli Io Amo Firenze
James Kay Tripadvisor
Mauro Turcatti Airbnb
Elena Farinelli Io Amo Firenze
James Kay Tripadvisor
Mauro Turcatti Airbnb
REWIND 
11:00
In English
Post-Thomas Cook distribution
The failure of the longest-running TO in the world still echoes in our present.
Where did its 19 million annual customers…..
REWIND 12:00
14:00
15:00
16:00
BTO 2020 | TRAVEL ONLIFE
DAY TWO - THURSDAY 13 FEBRUARY 2020
09:00
In English
Rainbow Opportunities
LGBT market potential in tourism. Training, marketing and successful realities.
..
Silvia Moggia Silvia Moggia Management & Marketing Turistico
Clark Massad IGLTA
Alessio Virgili Sonders & Beach
Clark Massad IGLTA
Alessio Virgili Sonders & Beach
REWIND 10:00
In English
AI Human Intelligence: Conversational Strategies. That is, how will we think when we no longer need to think?
Conversational technologies, whether vocal or via chat, partially or fully automated, have become our standard way of interacting and we often…..
REWIND 11:00
In English
Personalization at scale
Winning new market shares for the big travel brands is not easy.
For this reason, we try to capitalise on the…..
Andrea D’Amico booking.com
Simone Papa Marriott International
Séverine Obertelli Lifestyle Coaching and Travel Consultancy
Neville Graham BWH
Stéphanie Dartevelle Accor
Simone Papa Marriott International
Séverine Obertelli Lifestyle Coaching and Travel Consultancy
Neville Graham BWH
Stéphanie Dartevelle Accor
REWIND 12:00
14:00