Driving Higher Conversion on Booking Engines
There are many booking engines that "work", but are they working efficiently? Booking engines can leave money on the table because they say "no" when there are real alternatives available for the customer.
Bookassist is focused on pushing conversion higher by offering more advanced options in its award-winning Booking Engine technology, such as Intelligent Pricing, Intelligent Room Substitution and Alternative Accommodation.
All of these features help capture the interested customer whether on desktop or mobile.
For the hotelier, it is also critical to track booking engine behavior dynamically so that fast decisions can be made about pricing which help improve conversion.
For this purpose Bookassist now offers the Pulse mobile system, part of the Bookassist Intelligence reporting tools that bring dynamic information to hotel decision makers.