Sports and destinations: the digital world as an enabler of new flows linked to sporting experiences
Sport can be a driver of destination development and growth when combined with the opportunities of the digital world.
We are analysing several case studies on how technology has contributed to the use and promotion of the territory by leveraging sporting experiences.
o create niches and communities and exploit the possibilities of targeted and highly-targeted marketing to enhance the value of sport and its opportunities for destinations.
Luca D’Angelo Director Azienda per il Turismo Dolomiti Paganella
Federico Debetto Founder KMedia SAS
Kocis Miggiano CEO mARc project s.r.l., Co-Founder MOWI - Bike Area innovation
Simone Russo CEO & Founder ImmoDrone