Georgette Jupe

Content editor Italy Magazine / GirlinFlorence

Georgette is a blogger, editor, freelance writer and digital marketing maven based in Florence, Italy for over a decade.

Her work has appeared in Lonely Planet, International Living and National Geographic’s ‘Where the Locals Go,’ as an expert on Italy. She has been working as editor of Italy Magazine for over 4 years handling a team of freelance writers and cultivating digital and editorial strategy as well as creating and managing the social profiles for luxury hotels (currently J.K. Place, one of the consistently highest ranked boutique luxury hotels around Italy).

She has been featured in Forbes as a top influencer in her field as a Florence expert in winter 2019. Her blog GirlinFlorence.com is considered one of the top resources in English in the city of Florence for those looking for information about Italy, what’s on around town, artisans, bespoke travel, that has been online since 2007. She regularly partners with tourism boards to promote destinations, as recently as Gothenburg Sweden and Visit Copenhagen in addition to working with tops brands such as Nissan and Musement.